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    • Home
    • Services
      • Overview
      • Marketing Content
      • Marketing Advisory
      • Marketing Consulting
      • Marketing Outsourcing
    • Blog
    • Clients
    • About
    • Contact
  • Home
  • Services
    • Overview
    • Marketing Content
    • Marketing Advisory
    • Marketing Consulting
    • Marketing Outsourcing
  • Blog
  • Clients
  • About
  • Contact

MARKETING CONTENT SERVICES

Portfolio Marketing

  • Horizontal, cross-offering/category messaging, positioning, differentiation, content-build, and enablement, for subscriptions, as-a-Service offerings, etc.  

Product Marketing

  • Offering/category messaging, positioning, differentiation, content-build, and enablement

Competitive Intelligence

  • Multi-competitor analysis
  • Synthesized de-positioning and counter-positioning strategies and tactics
  • Actionable seller guidance enablement  

Product Management Bridging

  • Product marketing and competitive intelligence inputs to Product Requirements Documents (PRDs)
  • Generation of Marketing Requirements Documents (MRDs) from finalized PRDs 

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